The Pop-Rock Genre

Pop rock is a music genre which mixes a catchy pop style and light lyrics in its (typically) guitar-based rock songs. There are varying definitions of the term, ranging from a slower and mellower form of rock music to a sub genre of pop music. The detractors of pop rock often deride it as a slick, commercial product, less authentic than rock music.

In the modern mainstream, there is no predominant female pop-rock group, and so we feel this presents a gap in the market we seek to fill. Within this genre we can use fun and different stylings, combining the glamourous, pretty girly style seen within pop groups, with a more grungey, dark look and sound more common in rock music. We planned for the colours pink and black to be featured heavily within our band image, however while this worked well for our actual shoots, it became tacky, common and over-used when applied to the website and album design. It seemed far to safe and typical to stick to this traditional 'punky girl' colour scheme, and so we introduced more white and gold into our designing.


Typically pop-rock groups play instruments, such as guitars or drums, and so we decided that our band should consist of a lead singer, and two instrumentalists.

Examples:

1980s- Stevie Wonder, Cher, Madonna, Phil Collins

1990s- Emergence of 'pop-punk'. Green Day, Natalie Imbruglia, Shakira, Hanson, Gin Blossoms

2000s and 10s- Maroon 5, Nickelback, Avril Lavigne, Kelly Clarkson, Ashlee Simpson, P!NK, Christina Aguiliera, Demi Lovato

As you can see, these are predominantly solo artists.