This post discusses the importance of interactivity in this day and age and pinpoints exactly when we've used it.
One thing that we thought was crucial to the success of our website was making sure there were plenty of opportunities for interactivity. For the reason of our target audience being the technological natives of the population, it would be very easy for our website to become boring in their eyes.This would allow our artist to compete against others for the attention of the younger generation effectively.
Circled on the diagram are the opportunities for interactivity on the homepage alone.
From top to bottom they are:
1. A member sign in section for our fan club
2. Social media opportunities - increasing publicity for our band
3. CD - purchase opportunity to buy the CD
4. Tour Dates - the medium where most of the revenue would come from
5. QR Code - Link to technologically converged devices to be used to reveal more
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